| 翻訳と辞書 |
Neil French
Neil French is a British advertising executive widely credited with bringing the creative revolution to Asia when he was associated with The Ball Partnership in Singapore. His work for Chivas Regal, Kaminomoto, and in particular the 'XO Beer' campaign for The Straits Times, is used as case studies in advertising schools around the world. French, the recipient of numerous advertising awards, has also been criticized for the creation of "scam ads."
== Controversy ==
He resigned from his position as a worldwide Creative Director at WPP Group PLC after allegedly making sexist comments to an audience in Toronto on October 6, 2005. He reportedly said that there weren't more female creative directors in advertising because after spending their time within the industry, they usually leave "to go suckle something." This made a few offended guests walk out, and provoked much online discussion. The most notorious of responses was that of Nancy Vonk, the Co-Chief Creative Director of Ogilvy Toronto, who wrote an online essay titled "Females Like Me", expressing her outrage at Neil's comments.
The comment that was made was “You can’t be a great creative director and have a baby and keep spending time off every time your kids are ill ... Everyone who doesn’t commit themselves fully to the job is crap at it.” As a result, the WPP Group forbade him to speak at either the Creative Circle Awards ceremony on 18 November 2005 or the AdAsia'05 conference in late November. However, he still accepted the "Champion of CCA" award at the CCA ceremony.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
■ウィキペディアで「Neil French」の詳細全文を読む
スポンサード リンク
| 翻訳と辞書 : 翻訳のためのインターネットリソース |
Copyright(C) kotoba.ne.jp 1997-2016. All Rights Reserved.
|
|